When it comes to getting more traffic on your website, there’s a lot of misinformation out there that can lead to the same choices being made over and over again. If you want to find ways to attract visitors – both organically and with paid advertising – these are some tried-and-true strategies still in use today by marketers who know what they’re doing. Whether you’re looking to attract new customers, drive targeted traffic through your landing pages, boost conversions or simply use a service as a part of an overall strategy, there are many options available when it comes to understanding and putting increasing website traffic into practice. But with so many ways of doing this, it can be difficult at times to distinguish fact from fiction. Check some methods how to increase traffic on your website.
1). Perform Keyword Research
2). Create Memorable Content
3). Write Guest Posts
4). Keep Active Social Media Pages
5). Exchange Backlinks
Perform Keyword Research
Incorporate related keywords and phrases into the body content. Use your head when integrating keywords. Ensure that they blend in well with other content so as not to hinder the natural flow as it distracts from the meaning of your post. You should put these keywords in various spots like the URL, heading or page title, or meta description so you can get email clicks and rank higher in search engines. Tools like Moz, Ahrefs, and SEMrush can help you do this efficiently.
Make it a habit to use keywords naturally and efficiently throughout your content. Use the meta description, title, URL, and several times throughout the piece. The keyword should appear in most hyperlinks within your pages as well.
Create Memorable Content
Here’s the thing, though: It’s not enough just to post content; you need to create content that’s memorable and cuts through the noise. In fact, useful and memorable content is one of the top ways to communicate your brand’s key messages.
It’s good to post content, but you want to make sure that it’s the kind of content that’s actually beneficial for your site visitors. In fact, having good and helpful content is one of the top ways for improving your search engine ranking. People use Google or other search engines to find specific information about related topics. For example, if a visitor is looking for how to remove watermarks from any image, then they’re most likely going to search “remove watermark image”, “how to remove watermark picture” etc… Then if you have a blog post where the main goal is to teach people how to remove watermarks from pictures in an easy and quick way – this article will rank higher on Google since it fulfills a very specific need of people searching for this kind of information. This means you will get more traffic and visitors as well!
Write Guest Posts
PR is a very effective way to raise awareness about your business and help others find you by driving referral traffic to your website. We recommend reaching out to over 200 journalists daily, although we know that might seem a bit overwhelming or maybe it’s just not possible for everyone since time is of the essence. So if you don’t have time daily to do that, try doing so once every other day instead and track how many of them end up writing an article about your business. What also helps with generating traffic is having an online presence in content communities where other people will share and create backlinks for your business on their own accord! If you want more traffic, basically new customers who buy from you regularly, then investing in a good social media advertising strategy combined with PR is really the best way to go.
Guest posting is a smart way to generate backlinks, boost referral traffic, and increase search engine results page (SERP) rankings. Your goal should be to write truly stellar guest posts for top industry sites. First, look at those blogs’ content and make sure it’s high quality. Then study their domain authority scores. (That’s a metric popular sites receive that displays the odds your links will be followed). They also have guidelines for accepting guest posts. If you follow them closely and don’t submit low-quality articles, there’s a better chance you’ll get published on great websites!
One of the best ways to get other websites to allow you to post your content on their site is to come up with interesting, educational material – and people will bite! To get the ball rolling, it’s a good idea to research websites in your industry first. Study ones that have impressive domain authority and look at what kinds of articles they’ve previously allowed guest posters to share. Next, make sure that your article is both top-notch and provides value and information for its readers. Make your own suggestions on how you can create/share a better experience or deliver more value using new alternatives or approaches.
Keep Active Social Media Pages
Social media is really popular for attracting people. If you want to increase traffic to your website, or you want people to read your content on social media, you need to do some of these things.
When we use social media to write blog posts or create ebooks or white papers and other content pieces like infographics, videos, etc. we’re creating what is known as a digital asset for our business. This attracts visitors to our website as well because if they’re searching Google through their mobile device they will see links embedded in the search results based on SEO advice we’ve been taking advantage of. Using relevant hashtags that are popular with your target audience (that you also created an asset piece!) increases the likelihood of more people finding your content and therefore clicking on the link to visit your website.
Social media is huge for attracting visitors. It’s one of the best ways to get new potential clients who are genuinely interested in your offerings! Here are a few tips on how you should be using social media to get more clients.
With many websites offering link-building services, there are opportunities for companies to do mutually beneficial and creative backlinks. Reach out to relevant companies to see if they want to share a mutually beneficial resource in one of their posts. By suggesting a backlink exchange, you can create an irresistible offer resulting in an increase in traffic! Just imagine what happens when the right company is paired with the right company.
With so many pyramid schemes out there, consumers are becoming increasingly wary of any potential offers that seem too good to be true. By offering perceived value on an unending scale, it is crucial to distinguish yourself from other businesses through what you do. For example, you may want to try a backlink exchange between companies with complementary niches or of an overlapping style (for instance the supplement and sports nutrition industries). You’ll begin by looking for websites within your niche that have linked to similar sites in the past and sending them a request to link back to a relevant page on your site. This can work well even if they’re not similar as people often find ways to make their products also appealingly complement each others’ – resulting in mutually beneficial relationships which aren’t unusual in the industry. We focused on creating original, well-written, and useful articles that people would enjoy reading. We knew an external source linking to our posts would help bolster the views they were getting regularly on their own site through internal links, as well as help our own SEO rankings. If you can team up with a relevant source that suits your business needs you’re likely to see results when it comes to increasing traffic.